I do think kids are coddled too much now. Like the "we all are winners" thing. Only thing worse than a boastful winner is a sore loser. Kids should learn to lose graciously and work harder to win the next time. I think instills a bit of fighting spirit.
I want my son to know that if he tries something and fails, dont cry about it. See what happened wrong, fix it, try again and then conquer it.
Thats just how I was raised though.
I said I think all kids should be winners because every child should be brought up not put down but I didnt take that statement to mean like physical activities... If my kid lost a race or something im not gonna tell him your a loser you failed but its def.important that they tried there best and even if they didnt win its ok cause theres always next time and this just means they have to try harder. Nothing wrong with that lol
When it comes to like idk physical appearance or personality issues I would always tell my kid they are amazing and perfect. I will always be positive in every situatiin my kid goes through thats what my definition of "always a winner" means